Corporate social responsibility: polish telecom company case study
Artykuł w czasopiśmie
| Status: | |
| Autorzy: | Miłosz Elżbieta |
| Rok wydania: | 2012 |
| Wersja dokumentu: | Drukowana |
| Język: | angielski |
| Numer czasopisma: | 132 |
| Strony: | 407 - 413 |
| Efekt badań statutowych | NIE |
| Materiał konferencyjny: | NIE |
| Publikacja OA: | NIE |
| Abstrakty: | angielski |
| This article presents the implementation of the concept of socially responsible business based on the example of Polish company, Polish Telecommunication JSC. The company's commitment to social projects for development of information society in Poland is presented, as well as the results of the company image that was generated among employees through strategic management activities to promote social development of its stakeholders, including employees. |
